January 17, 2017 Retailer Exclusive Gowns - Editorial
We partnered with our top ten retailers to create a line of exclusive gowns. While the purpose behind the project was to find a more permanent solution to the unfortunate occurrence of waste associated with garment production, it consequently doubled as an opportunity for us to reward our best-selling shops. Each gown is individually designed by a Truvelle retailer, using Truvelle's signature pattern designs and off-cuts from the fabrics which make up Truvelle's existing collections.
On Christmas eve, we shot the collection in our light-filled Mount Pleasant studio with
two stunning sisters and a team of talented creatives.
Peony // from The White Peony | Negin // from Pearl & Dot
Margot // from The Truvelle Flagship | Nellie // from The Handmaid Bride
Sasha // from Sash & Bustle | Bridget // from Bride Boutique LA
Becca // from a&bé Minneapolis | Sailor // from a&bé Dallas
Liv // from Bride. KC | Trish // from Delica Bridal
Photography : Kristy of Blush Wedding Photography
HMUA : Emily Cheng
Models :Nesta Cooper & Sarah Cooper of Lizbell