The Brand

Tru Story

 

For our founder Gaby, design has been a lifelong companion. She grew up helping out in her mum’s custom dress shop, playing a little part in the love stories of others as she and her mother sewed, stitched, and designed the perfect gown for every client that came through the doors. Seeing a gap in the bridal landscape, Gaby founded Truvelle to meet the needs of the modern bride – specifically, those who wanted something a little less traditional.

Now, Truvelle employs more than 30 people and operates in a beautiful, light-filled 8,500 sq ft studio in East Vancouver. We work together under one roof to create gowns that go on to meet brides all over the world – but we’re still Vancouver, through and through.